{"id":4365,"date":"2025-12-09T18:08:58","date_gmt":"2025-12-09T15:08:58","guid":{"rendered":"https:\/\/thedc.studio\/blog\/wordpress-redesign-guide\/"},"modified":"2025-12-21T13:16:45","modified_gmt":"2025-12-21T10:16:45","slug":"wordpress-redesign-guide","status":"publish","type":"blog","link":"https:\/\/thedc.studio\/ru\/blog\/wordpress-redesign-guide\/","title":{"rendered":"\u041a\u043e\u0433\u0434\u0430 \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u043e\u0431\u043d\u043e\u0432\u0438\u0442\u044c \u0434\u0438\u0437\u0430\u0439\u043d \u0441\u0430\u0439\u0442\u0430 WordPress"},"content":{"rendered":"\n<p>\u0418\u043d\u043e\u0433\u0434\u0430 \u0441\u0430\u0439\u0442 \u043d\u0443\u0436\u0434\u0430\u0435\u0442\u0441\u044f \u043d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u0432 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043f\u0440\u0430\u0432\u043e\u043a, \u0430 \u0432 \u043f\u043e\u043b\u043d\u043e\u043c <strong><a href=\"https:\/\/thedc.studio\/ru\/services\/development-of-corporate-style\/\">\u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u0435<\/a><\/strong>. \u041f\u0440\u0438\u0447\u0438\u043d \u044d\u0442\u043e\u043c\u0443 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043d\u0435\u043c\u0430\u043b\u043e: \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0439 \u0432 \u043f\u043e\u0438\u0441\u043a\u0435, \u0443\u0441\u0442\u0430\u0440\u0435\u0432\u0448\u0438\u0439 \u0434\u0438\u0437\u0430\u0439\u043d, \u043d\u0435\u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0435 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u0430 \u0438\u043b\u0438 \u0434\u0430\u0436\u0435 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f. <\/p>\n\n<p>\u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u2014 \u0446\u0435 \u043d\u0435 \u043b\u0438\u0448\u0435 \u043f\u0440\u043e \u043d\u043e\u0432\u0438\u0439 \u0432\u0438\u0433\u043b\u044f\u0434, \u0430 \u0439 \u043f\u0440\u043e<strong> \u043d\u043e\u0432\u0443 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c<\/strong>. \u042f\u043a\u0449\u043e \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438, \u043d\u0430\u0432\u0456\u0449\u043e \u0441\u0430\u043c\u0435 \u0432\u0438 \u0440\u043e\u0431\u0438\u0442\u0435 \u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f, \u0442\u043e \u043c\u043e\u0436\u043d\u0430 \u0434\u043e\u0441\u044f\u0433\u0442\u0438 \u0431\u0456\u0437\u043d\u0435\u0441-\u0446\u0456\u043b\u0435\u0439 \u0456 \u043d\u0430\u0434\u043e\u0432\u0433\u043e \u0432\u0456\u0434\u043a\u043b\u0430\u0441\u0442\u0438 \u043d\u0430\u0441\u0442\u0443\u043f\u043d\u0438\u0439 \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d. <\/p>\n\n<p>\u0423 \u0446\u0456\u0439 \u0441\u0442\u0430\u0442\u0442\u0456 \u043c\u0438 \u0440\u043e\u0437\u043f\u043e\u0432\u0456\u043c\u043e, \u044f\u043a \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438, \u0449\u043e \u0441\u0430\u0439\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u0454 \u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f, \u0449\u043e \u0432\u0430\u0440\u0442\u043e \u043f\u0456\u0434\u0433\u043e\u0442\u0443\u0432\u0430\u0442\u0438 \u043f\u0435\u0440\u0435\u0434 \u0441\u0442\u0430\u0440\u0442\u043e\u043c \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u0443, \u0456 \u044f\u043a\u0456 \u0432\u0430\u0440\u0456\u0430\u043d\u0442\u0438 \u043f\u0456\u0434\u0445\u043e\u0434\u044f\u0442\u044c \u0441\u0430\u043c\u0435 \u0432\u0430\u043c.<\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-&#x43E;&#x437;&#x43D;&#x430;&#x43A;&#x438;-&#x449;&#x43E;-&#x432;&#x430;&#x448;-&#x441;&#x430;&#x439;&#x442;-&#x43F;&#x43E;&#x442;&#x440;&#x435;&#x431;&#x443;&#x454;-&#x440;&#x435;&#x434;&#x438;&#x437;&#x430;&#x439;&#x43D;&#x443;\" style=\"margin-top:var(--wp--preset--spacing--80);margin-bottom:var(--wp--preset--spacing--60)\">\u041f\u0440\u0438\u0437\u043d\u0430\u043a\u0438, \u0447\u0442\u043e \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u043d\u0443\u0436\u0434\u0430\u0435\u0442\u0441\u044f \u0432 \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u0435<\/h2>\n\n<p>\u0420\u0430\u0441\u043f\u043e\u0437\u043d\u0430\u0442\u044c, \u043a\u043e\u0433\u0434\u0430 \u0441\u0430\u0439\u0442 \u043c\u043e\u0440\u0430\u043b\u044c\u043d\u043e \u0438\u043b\u0438 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438 \u0443\u0441\u0442\u0430\u0440\u0435\u043b, \u0432\u0430\u0436\u043d\u043e \u0434\u043b\u044f \u0441\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u044f \u0435\u0433\u043e \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438.<br\/>\u041a\u0430\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u043e, \u043f\u043e\u043b\u043d\u044b\u0439 \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d 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\u043f\u0440\u0438\u044f\u0442\u043d\u044b\u043c. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-3-&#x43D;&#x435;&#x440;&#x435;&#x441;&#x43F;&#x43E;&#x43D;&#x441;&#x438;&#x432;&#x43D;&#x430;-&#x432;&#x435;&#x440;&#x441;&#x442;&#x43A;&#x430;\">3. \u0420\u0435\u0441\u043f\u043e\u043d\u0441\u0438\u0432\u043d\u0430\u044f \u0432\u0435\u0440\u0441\u0442\u043a\u0430<\/h3>\n\n<p>\u0415\u0441\u043b\u0438 \u0441\u0430\u0439\u0442 \u0432\u044b\u0433\u043b\u044f\u0434\u0438\u0442 \u0445\u043e\u0440\u043e\u0448\u043e \u0442\u043e\u043b\u044c\u043a\u043e \u043d\u0430 \u043a\u043e\u043c\u043f\u044c\u044e\u0442\u0435\u0440\u0435 \u2013 \u044d\u0442\u043e \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430. \u0411\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439 \u043f\u0440\u0438\u0445\u043e\u0434\u044f\u0442 \u0438\u0437 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u043e\u0432. \u0415\u0441\u043b\u0438 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\u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u0431\u043e\u043b\u0435\u0435 \u043b\u0435\u0433\u043a\u0438\u043c\u0438 \u0438 \u0431\u044b\u0441\u0442\u0440\u044b\u043c\u0438. <\/p>\n\n<h3 class=\"wp-block-heading\" id=\"h-5-&#x441;&#x43B;&#x430;&#x431;&#x43A;&#x438;&#x439;-&#x43A;&#x43E;&#x43D;&#x442;&#x435;&#x43D;&#x442;-&#x430;&#x431;&#x43E;-&#x43D;&#x438;&#x437;&#x44C;&#x43A;&#x456;-&#x43F;&#x43E;&#x437;&#x438;&#x446;&#x456;&#x457;-&#x443;-&#x43F;&#x43E;&#x448;&#x443;&#x43A;&#x443;\">5. \u0421\u043b\u0430\u0431\u044b\u0439 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u0438\u043b\u0438 \u043d\u0438\u0437\u043a\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438 \u0432 \u043f\u043e\u0438\u0441\u043a\u0435<\/h3>\n\n<p>\u0423\u0441\u0442\u0430\u0440\u0435\u0432\u0448\u0438\u0435 \u0442\u0435\u043a\u0441\u0442\u044b, \u043e\u0448\u0438\u0431\u043a\u0438 \u0432 SEO \u0438\u043b\u0438 \u043d\u0435\u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u2013 \u0432\u0441\u0435 \u044d\u0442\u043e \u0432\u0440\u0435\u0434\u0438\u0442 \u0432\u0430\u0448\u0435\u0439 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0438. \u0412\u043e \u0432\u0440\u0435\u043c\u044f \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u0430 \u0432\u0430\u0436\u043d\u043e \u043e\u0431\u043d\u043e\u0432\u0438\u0442\u044c \u043a\u043e\u043d\u0442\u0435\u043d\u0442, \u0434\u043e\u0431\u0430\u0432\u0438\u0442\u044c \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0441\u043b\u043e\u0432\u0430, \u0432\u0438\u0437\u0443\u0430\u043b\u044b, \u0432\u0438\u0434\u0435\u043e \u0438\u043b\u0438 \u0438\u043d\u0444\u043e\u0433\u0440\u0430\u0444\u0438\u043a\u0443, \u0447\u0442\u043e\u0431\u044b \u0441\u0430\u0439\u0442 \u0441\u043d\u043e\u0432\u0430 \u0437\u0430\u0438\u0433\u0440\u0430\u043b \u0438 \u0434\u043b\u044f \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0435\u0439, \u0438 \u0434\u043b\u044f Google. <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-&#x449;&#x43E;-&#x432;&#x430;&#x440;&#x442;&#x43E;-&#x437;&#x440;&#x43E;&#x431;&#x438;&#x442;&#x438;-&#x43F;&#x435;&#x440;&#x435;&#x434;-&#x440;&#x435;&#x434;&#x438;&#x437;&#x430;&#x439;&#x43D;&#x43E;&#x43C;\" style=\"margin-top:var(--wp--preset--spacing--80);margin-bottom:var(--wp--preset--spacing--60)\">\u0427\u0442\u043e \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u043f\u0435\u0440\u0435\u0434 \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u043e\u043c<\/h2>\n\n<p>\u041f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u043a\u0430 \u2013 \u044d\u0442\u043e \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0430 \u0443\u0441\u043f\u0435\u0445\u0430. \u041f\u0435\u0440\u0435\u0434 \u0441\u0442\u0430\u0440\u0442\u043e\u043c \u043e\u0431\u044f\u0437\u0430\u0442\u0435\u043b\u044c\u043d\u043e \u0441\u0434\u0435\u043b\u0430\u0439\u0442\u0435 \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0432\u0430\u0436\u043d\u044b\u0445 \u0448\u0430\u0433\u043e\u0432. <\/p>\n\n<p><strong>1. \u0421\u0434\u0435\u043b\u0430\u0439\u0442\u0435 \u0431\u0435\u043a\u0430\u043f.<\/strong><br\/>\u041f\u0435\u0440\u0435\u0434 \u043b\u044e\u0431\u044b\u043c\u0438 \u0438\u0437\u043c\u0435\u043d\u0435\u043d\u0438\u044f\u043c\u0438 \u0441\u043e\u0437\u0434\u0430\u0439\u0442\u0435 \u0440\u0435\u0437\u0435\u0440\u0432\u043d\u0443\u044e \u043a\u043e\u043f\u0438\u044e \u0441\u0430\u0439\u0442\u0430 \u2013 \u0444\u0430\u0439\u043b\u043e\u0432, \u0431\u0430\u0437\u044b \u0434\u0430\u043d\u043d\u044b\u0445, \u043c\u0435\u0434\u0438\u0430. \u042d\u0442\u043e \u043e\u0431\u0435\u0437\u043e\u043f\u0430\u0441\u0438\u0442 \u0432\u0430\u0441 \u043e\u0442 \u043f\u043e\u0442\u0435\u0440\u0438 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438, \u0435\u0441\u043b\u0438 \u0447\u0442\u043e-\u0442\u043e \u043f\u043e\u0439\u0434\u0435\u0442 \u043d\u0435 \u0442\u0430\u043a. <\/p>\n\n<p><strong>2. \u0421\u043e\u0437\u0434\u0430\u0439\u0442\u0435 staging-\u0441\u0430\u0439\u0442.<\/strong><br\/>\u042d\u0442\u043e \u201c\u0442\u0435\u0441\u0442\u043e\u0432\u0430\u044f \u043a\u043e\u043f\u0438\u044f \u0432\u0430\u0448\u0435\u0433\u043e \u0441\u0430\u0439\u0442\u0430, \u0433\u0434\u0435 \u043c\u043e\u0436\u043d\u043e \u043f\u0440\u043e\u0432\u0435\u0440\u0438\u0442\u044c \u043d\u043e\u0432\u044b\u0439 \u0434\u0438\u0437\u0430\u0439\u043d \u0431\u0435\u0437 \u0440\u0438\u0441\u043a\u0430 \u0434\u043b\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u0435\u0441\u0443\u0440\u0441\u0430. \u0411\u043e\u043b\u044c\u0448\u0438\u043d\u0441\u0442\u0432\u043e \u0445\u043e\u0441\u0442\u0438\u043d\u0433\u043e\u0432 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u044e\u0442 staging \u0438\u043b\u0438 \u0435\u0433\u043e \u043c\u043e\u0436\u043d\u043e \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0447\u0435\u0440\u0435\u0437 WP Staging \u043f\u043b\u0430\u0433\u0438\u043d. <\/p>\n\n<p><strong>3. \u0421\u043e\u0445\u0440\u0430\u043d\u0438\u0442\u0435 SEO-\u043f\u043e\u0437\u0438\u0446\u0438\u0438.<\/strong><br\/>\u041f\u0440\u0438 \u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u0438 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u044b \u043d\u0435 \u0437\u0430\u0431\u044b\u0432\u0430\u0439\u0442\u0435 \u043e 301-\u0440\u0435\u0434\u0438\u0440\u0435\u043a\u0442\u0430\u0445. \u0421\u0442\u0430\u0440\u044b\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u0434\u043e\u043b\u0436\u043d\u044b \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0435\u0440\u0435\u043d\u0430\u043f\u0440\u0430\u0432\u043b\u044f\u0442\u044c \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043d\u0430 \u043d\u043e\u0432\u044b\u0435, \u0432 \u043f\u0440\u043e\u0442\u0438\u0432\u043d\u043e\u043c \u0441\u043b\u0443\u0447\u0430\u0435 \u043c\u043e\u0436\u043d\u043e \u043f\u043e\u0442\u0435\u0440\u044f\u0442\u044c \u0442\u0440\u0430\u0444\u0438\u043a. \u0414\u043b\u044f \u044d\u0442\u043e\u0433\u043e \u0443\u0434\u043e\u0431\u043d\u043e \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c Yoast SEO \u0438\u043b\u0438 Redirection.  <\/p>\n\n<p><strong>4. \u041e\u0447\u0438\u0441\u0442\u0438\u0442\u0435 \u0441\u0430\u0439\u0442.<\/strong><br\/>\u041f\u0435\u0440\u0435\u0434 \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u043e\u043c \u0438\u0437\u0431\u0430\u0432\u044c\u0442\u0435\u0441\u044c \u043e\u0442 \u0441\u0442\u0430\u0440\u044b\u0445 \u043f\u043b\u0430\u0433\u0438\u043d\u043e\u0432, \u0442\u0435\u043c \u0438 \u043d\u0435\u043d\u0443\u0436\u043d\u044b\u0445 \u043c\u0435\u0434\u0438\u0430\u0444\u0430\u0439\u043b\u043e\u0432. \u042d\u0442\u043e \u043e\u0431\u043b\u0435\u0433\u0447\u0438\u0442 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0443 \u0438 \u0443\u0441\u043a\u043e\u0440\u0438\u0442 \u0440\u0430\u0431\u043e\u0442\u0443. <\/p>\n\n<p><strong>5. \u041e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u0435 \u0446\u0435\u043b\u0438.<\/strong><br\/>\u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u0440\u0430\u0434\u0438 &#8220;\u043e\u0431\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f&#8221; &#8211; \u0431\u0435\u0441\u043f\u043e\u043b\u0435\u0437\u043d\u043e\u0435 \u0434\u0435\u043b\u043e. \u041e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u0435, \u0447\u0435\u0433\u043e \u0432\u044b \u0445\u043e\u0442\u0438\u0442\u0435: \u0443\u0432\u0435\u043b\u0438\u0447\u0438\u0442\u044c \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438, \u043e\u0431\u043d\u043e\u0432\u0438\u0442\u044c \u0441\u0442\u0438\u043b\u044c, \u0443\u043b\u0443\u0447\u0448\u0438\u0442\u044c \u0430\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c, \u0438\u0437\u043c\u0435\u043d\u0438\u0442\u044c \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u043f\u0440\u043e\u0434\u0430\u0436. \u0427\u0435\u0442\u043a\u0438\u0435 KPI \u043f\u043e\u043c\u043e\u0433\u0443\u0442 \u043e\u0446\u0435\u043d\u0438\u0442\u044c \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u043f\u0440\u0438 \u0437\u0430\u043f\u0443\u0441\u043a\u0435.  <\/p>\n\n<h2 class=\"wp-block-heading\" id=\"h-&#x44F;&#x43A;-&#x43C;&#x43E;&#x436;&#x43D;&#x430;-&#x440;&#x435;&#x430;&#x43B;&#x456;&#x437;&#x443;&#x432;&#x430;&#x442;&#x438;-&#x440;&#x435;&#x434;&#x438;&#x437;&#x430;&#x439;&#x43D;-wordpress-&#x441;&#x430;&#x439;&#x442;&#x443;\" style=\"margin-top:var(--wp--preset--spacing--80);margin-bottom:var(--wp--preset--spacing--60)\">\u041a\u0430\u043a \u043c\u043e\u0436\u043d\u043e \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u0442\u044c \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d WordPress-\u0441\u0430\u0439\u0442\u0430<\/h2>\n\n<p>\u0415\u0441\u0442\u044c \u043d\u0435\u0441\u043a\u043e\u043b\u044c\u043a\u043e \u0441\u043f\u043e\u0441\u043e\u0431\u043e\u0432 \u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d, \u0438 \u0432\u044b\u0431\u043e\u0440 \u0437\u0430\u0432\u0438\u0441\u0438\u0442 \u043e\u0442 \u0431\u044e\u0434\u0436\u0435\u0442\u0430, \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0438 \u0443\u0440\u043e\u0432\u043d\u044f \u0432\u0430\u0448\u0438\u0445 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0437\u043d\u0430\u043d\u0438\u0439.<\/p>\n\n<p><strong>1. \u0421\u0434\u0435\u043b\u0430\u0442\u044c \u0441\u0430\u043c\u043e\u0441\u0442\u043e\u044f\u0442\u0435\u043b\u044c\u043d\u043e.<\/strong><br\/>\u0415\u0441\u043b\u0438 \u0432\u044b \u0432\u043b\u0430\u0434\u0435\u0435\u0442\u0435 WordPress, HTML \u0438 \u0438\u043c\u0435\u0435\u0442\u0435 \u0432\u0440\u0435\u043c\u044f, \u044d\u0442\u043e \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u043d\u043e. \u041d\u043e \u0431\u0443\u0434\u044c\u0442\u0435 \u0433\u043e\u0442\u043e\u0432\u044b \u043a \u0441\u043b\u043e\u0436\u043d\u043e\u0441\u0442\u044f\u043c \u2013 \u043b\u044e\u0431\u0430\u044f \u043e\u0448\u0438\u0431\u043a\u0430 \u043c\u043e\u0436\u0435\u0442 \u043f\u043e\u0432\u043b\u0438\u044f\u0442\u044c \u043d\u0430 SEO \u0438\u043b\u0438 UX. <\/p>\n\n<p><strong>2. \u0418\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u044c \u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0442\u043e\u0440\u044b (Elementor, Divi, WPBakery).<\/strong><br\/>\u0412\u0438\u0437\u0443\u0430\u043b\u044c\u043d\u044b\u0435 \u0440\u0435\u0434\u0430\u043a\u0442\u043e\u0440\u044b \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442 \u043e\u0431\u043d\u043e\u0432\u0438\u0442\u044c \u0434\u0438\u0437\u0430\u0439\u043d \u0431\u0435\u0437 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f. \u042d\u0442\u043e \u0431\u044b\u0441\u0442\u0440\u043e \u0438 \u043f\u0440\u043e\u0441\u0442\u043e, \u043d\u043e \u0438\u043d\u043e\u0433\u0434\u0430 \u0441\u043e\u0437\u0434\u0430\u0435\u0442 \u0438\u0437\u0431\u044b\u0442\u043e\u0447\u043d\u044b\u0439 \u043a\u043e\u0434, \u0437\u0430\u043c\u0435\u0434\u043b\u044f\u044e\u0449\u0438\u0439 \u0441\u0430\u0439\u0442. <\/p>\n\n<p><strong>3. \u041d\u0430\u043d\u044f\u0442\u044c \u0444\u0440\u0438\u043b\u0430\u043d\u0441\u0435\u0440\u0430.<\/strong><br\/>\u0412\u0430\u0440\u0438\u0430\u043d\u0442 \u043c\u0435\u0436\u0434\u0443 &#8220;\u0441\u0434\u0435\u043b\u0430\u0442\u044c \u0441\u0430\u043c\u043e\u043c\u0443&#8221; \u0438 &#8220;\u0437\u0430\u043a\u0430\u0437\u0430\u0442\u044c \u0432 \u0441\u0442\u0443\u0434\u0438\u0438&#8221;. \u0413\u043b\u0430\u0432\u043d\u044b\u0439 \u043c\u0438\u043d\u0443\u0441 \u2013 \u0441\u043b\u043e\u0436\u043d\u043e\u0441\u0442\u044c \u043a\u043e\u043c\u043c\u0443\u043d\u0438\u043a\u0430\u0446\u0438\u0438, \u0440\u0438\u0441\u043a\u0438 \u0441\u043e \u0441\u0440\u043e\u043a\u0430\u043c\u0438 \u0438 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u043e\u043c. <\/p>\n\n<p><strong>4. \u041e\u0431\u0440\u0430\u0442\u0438\u0442\u044c\u0441\u044f \u0432 \u0430\u0433\u0435\u043d\u0442\u0441\u0442\u0432\u043e.<\/strong><br\/>\u0421\u0430\u043c\u043e\u0435 \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435, \u0435\u0441\u043b\u0438 \u0432\u0430\u0436\u043d\u044b \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442, \u0441\u0442\u0430\u0431\u0438\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0438 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0439 \u043f\u043e\u0434\u0445\u043e\u0434. \u041a\u043e\u043c\u0430\u043d\u0434\u0430 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043e\u0432 \u0443\u0447\u0442\u0435\u0442 SEO, \u0431\u044b\u0441\u0442\u0440\u043e\u0442\u0443, \u0430\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0438 \u0446\u0435\u043b\u0438 \u0431\u0440\u0435\u043d\u0434\u0430. <\/p>\n\n<p>\u0412 theDC.studio \u043c\u044b \u043f\u0440\u043e\u0432\u043e\u0434\u0438\u043c \u043f\u043e\u043b\u043d\u044b\u0439 \u0446\u0438\u043a\u043b \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u0430 \u2013 \u043e\u0442<a href=\"https:\/\/thedc.studio\/ru\/services\/maintenance\/\"> \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u0430\u0443\u0434\u0438\u0442\u0430<\/a> \u0434\u043e \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u044f \u043d\u043e\u0432\u043e\u0433\u043e \u0434\u0438\u0437\u0430\u0439\u043d\u0430. \u041c\u044b \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432\u0430\u0435\u043c: <\/p>\n\n<ul class=\"wp-block-list\">\n<li>\u0441\u043e\u0445\u0440\u0430\u043d\u0435\u043d\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0439 \u0432 Google,<\/li>\n\n\n\n<li>\u043f\u0435\u0440\u0435\u043d\u043e\u0441 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0430 \u0431\u0435\u0437 \u043f\u043e\u0442\u0435\u0440\u044c,<\/li>\n\n\n\n<li><a href=\"https:\/\/thedc.studio\/ru\/services\/search-engine-optimization\/\">\u043e\u043f\u0442\u0438\u043c\u0438\u0437\u0430\u0446\u0438\u044e \u0441\u043a\u043e\u0440\u043e\u0441\u0442\u0438,<\/a><\/li>\n\n\n\n<li>\u0430\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u044c \u0432\u043e \u0432\u0441\u0435 \u0443\u0441\u0442\u0440\u043e\u0439\u0441\u0442\u0432\u0430,<\/li>\n\n\n\n<li>\u0438 \u043f\u043e\u0434\u0434\u0435\u0440\u0436\u043a\u0443 \u043f\u043e\u0441\u043b\u0435 \u0437\u0430\u043f\u0443\u0441\u043a\u0430.<\/li>\n<\/ul>\n\n<h2 class=\"wp-block-heading\" id=\"h-&#x432;&#x438;&#x441;&#x43D;&#x43E;&#x432;&#x43E;&#x43A;\" style=\"margin-top:var(--wp--preset--spacing--80);margin-bottom:var(--wp--preset--spacing--60)\">\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/h2>\n\n<p>\u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u0441\u0430\u0439\u0442\u0430 \u2013 \u044d\u0442\u043e \u043d\u0435 \u0437\u0430\u0442\u0440\u0430\u0442\u044b, \u0430 \u0438\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u044f \u0432 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u0435 \u0431\u0440\u0435\u043d\u0434\u0430. \u041e\u043d \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u043e\u0441\u0442\u0430\u0432\u0430\u0442\u044c\u0441\u044f \u0441\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u043e\u0439, \u0431\u044b\u0441\u0442\u0440\u043e\u0439 \u0438 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u043e\u0439 \u0430\u0443\u0434\u0438\u0442\u043e\u0440\u0438\u0438. <\/p>\n\n<p>\u041f\u0435\u0440\u0435\u0434 \u0442\u0435\u043c, \u043a\u0430\u043a \u043d\u0430\u0447\u0430\u0442\u044c, \u043f\u043e\u0434\u0433\u043e\u0442\u043e\u0432\u044c\u0442\u0435\u0441\u044c: \u0441\u0434\u0435\u043b\u0430\u0439\u0442\u0435 \u0431\u0435\u043a\u0430\u043f, staging, \u043f\u0440\u043e\u0432\u0435\u0440\u044c\u0442\u0435 SEO \u0438 \u0447\u0435\u0442\u043a\u043e \u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0438\u0442\u0435 \u0446\u0435\u043b\u0438. \u0410 \u0435\u0441\u043b\u0438 \u0445\u043e\u0442\u0438\u0442\u0435 \u0443\u0432\u0435\u0440\u0435\u043d\u043d\u043e\u0441\u0442\u044c \u0432 \u0438\u0442\u043e\u0433\u0435 \u2014 \u0434\u043e\u0432\u0435\u0440\u044c\u0442\u0435 \u043f\u0440\u043e\u0446\u0435\u0441\u0441 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u0430\u043c. <\/p>\n\n<p>\u0412 <strong>theDC.studio<\/strong> \u043c\u044b \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u043c \u0431\u0438\u0437\u043d\u0435\u0441\u0430\u043c \u043e\u0431\u043d\u043e\u0432\u043b\u044f\u0442\u044c \u0441\u0430\u0439\u0442\u044b \u0431\u0435\u0437 \u0441\u0442\u0440\u0435\u0441\u0441\u0430 \u2013 \u043a\u0440\u0430\u0441\u0438\u0432\u043e, \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438 \u0438 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0440\u0430\u0432\u0438\u043b\u044c\u043d\u043e.<br\/>\u041d\u0430\u043f\u0438\u0448\u0438\u0442\u0435 \u043d\u0430\u043c \u2013 \u0438 \u043c\u044b \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u0435\u043c \u0434\u043b\u044f \u0432\u0430\u0441 \u043d\u043e\u0432\u044b\u0439 \u0434\u0438\u0437\u0430\u0439\u043d, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0431\u0443\u0434\u0435\u0442 \u0440\u0430\u0431\u043e\u0442\u0430\u0442\u044c \u043d\u0430 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0418\u043d\u043e\u0433\u0434\u0430 \u0441\u0430\u0439\u0442 \u043d\u0443\u0436\u0434\u0430\u0435\u0442\u0441\u044f \u043d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u0432 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u043f\u0440\u0430\u0432\u043e\u043a, \u0430 \u0432 \u043f\u043e\u043b\u043d\u043e\u043c \u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d\u0435. \u041f\u0440\u0438\u0447\u0438\u043d \u044d\u0442\u043e\u043c\u0443 \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043d\u0435\u043c\u0430\u043b\u043e: \u0441\u043d\u0438\u0436\u0435\u043d\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0439 \u0432 \u043f\u043e\u0438\u0441\u043a\u0435, \u0443\u0441\u0442\u0430\u0440\u0435\u0432\u0448\u0438\u0439 \u0434\u0438\u0437\u0430\u0439\u043d, \u043d\u0435\u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0435 \u0431\u0440\u0435\u043d\u0434\u0438\u043d\u0433\u0430 \u0438\u043b\u0438 \u0434\u0430\u0436\u0435 \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u043e\u0433\u0440\u0430\u043d\u0438\u0447\u0435\u043d\u0438\u044f. \u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u2014 \u0446\u0435 \u043d\u0435 \u043b\u0438\u0448\u0435 \u043f\u0440\u043e \u043d\u043e\u0432\u0438\u0439 \u0432\u0438\u0433\u043b\u044f\u0434, \u0430 \u0439 \u043f\u0440\u043e \u043d\u043e\u0432\u0443 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c. \u042f\u043a\u0449\u043e \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438, \u043d\u0430\u0432\u0456\u0449\u043e \u0441\u0430\u043c\u0435 \u0432\u0438 \u0440\u043e\u0431\u0438\u0442\u0435 \u043e\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f, \u0442\u043e \u043c\u043e\u0436\u043d\u0430 \u0434\u043e\u0441\u044f\u0433\u0442\u0438 \u0431\u0456\u0437\u043d\u0435\u0441-\u0446\u0456\u043b\u0435\u0439 \u0456 \u043d\u0430\u0434\u043e\u0432\u0433\u043e [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4359,"comment_status":"open","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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